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One Second Everyday 2021

April 21, 2022

A few months into 2022 and I have finally exported my One Second Everyday video from last year! I love how these capture lots of everyday moments (alongside the highlights, too). Enjoy!


In Home & Garden, Family, Holiday, Inspiration, Photography Tags One Second Everyday, 2021
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Easter 2022

April 19, 2022

A few snapshots from a cold but lovely Easter with the whole family!


In Holiday, Family Tags Easter, Family, Sisters
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30th Birthday Film

February 24, 2022

Here are a few film snapshots from my 30th birthday trip! I’m so grateful for this group being willing to spend the weekend together skiing in Breckenridge!


In Family, Photography, Travel Tags Film, Breckenridge, 30th Birthday
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Breckenridge, Colorado

February 22, 2022

For my 30th birthday we headed to Breckenridge over President’s Day weekend with Sophie & Alex, Laura & Ashton and Alyson & Kale! We spent two days skiing and wandering around town (with dinners at Blue River Bistro and Bold).


In Family, Holiday, Travel Tags Colorado, Breckenridge, 30th Birthday, Birthday
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Christmas 2021

December 28, 2021

A few of my favorite memories from Christmas Eve and Christmas day this year. I hope you all were able to celebrate with those you love!


In Family, Holiday, Photography Tags Christmas Eve, Christmas, Photography
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Thanksgiving 2021

November 27, 2021

A few family photos from Thanksgiving this year. Grateful to be able to celebrate with our families in person (inside!) this year.

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In Holiday, Home & Garden, Typography, Family Tags Thanksgiving, Family
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Letters Are Lovely
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Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with over a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.


The 2024 Holdiay Season was a big one for Hallmark and @sheyda.abvabi and I! It was so surreal seeing our work utilized at events like the @hallmarkchannel Jingle Stop Event and at @hallmarkchristmaskc πŸŽ„πŸŽ…πŸ»πŸŽ I also have to mention @jessebme @lhale
Happy New Year from our little family to yours! 🀍


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Letters Are Lovely | Southern Weddings Magazine Volume 9
Letters Are Lovely | 100 Layer Cake Feature

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