Merry Christmas!

December 25, 2018

Merry Christmas! Hallmark Baby posted this lettering I worked on, and I couldn’t help but share here as well. I truly hope your holiday season has been filled with wonder, twinkle and joy — and that your new year is too!

© Hallmark Licensing, LLC

Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with over a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.