Seeing holiday product arrive in stores has been extra exciting this year as I got the chance to collaborate with the talented illustrator Sheyda Best on a style guide that was utilized for gifts, greetings, marketing and more this season! Here are a few photos of the adorable gift product designed by Lauren Hale and the Hallmark Gifts team.
Monoweight Script for Hallmark
Over the years I’ve done lots of monoweight script lettering for Hallmark (especially early in my career) and I Ioved creating the title and inside tag to accompany this adorable holiday illustration!
© Hallmark Licensing, LLC
Holiday Personalized Greetings Lettering
Hallmark has a wonderful selection of personalized greetings available online and these two feature my lettering! I love how photos are optional with the “Merry & Bright” design. Hand lettering the envelopes of my family’s holiday card is a tradition I look forward to every year!
© Hallmark Licensing, LLC
Oh, What Fun!
This fun collection for Hallmark features my “Oh, What Fun!” retro script and my illustrated Christmas tree pattern. I love how this group of cards would be so easy to send to anyone this holiday season!
© Hallmark Licensing, LLC
Granddaughter Lettering for Hallmark
One of the projects our studio participates in at work is a “lettering blitz” where we have the chance to create new lettering styles for different recipients. I always love seeing how they are used, and my "granddaughter” lettering complements this adorable pink tree so well!
© Hallmark Licensing, LLC
Hallmark & The Today Show
The Today Show visited Hallmark headquarters in KC and filmed this wonderful segment around the company’s history and legacy. I was thrilled to be featured in the tiniest snippet alongside the talented Sheyda Best and Melvina Young. I hope you enjoy watching!
