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LETTERS ARE LOVELY

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Design Week Closing Party

March 2, 2014

KU Design Week came to a close with a wonderful Friday night gathering. I am especially proud of my friend, Claire Pedersen, for all her work to put together the entire event, and the many others who helped. I'm always a fan of a photo booth, enjoy! 

Photos by Max Mikulecky

Photos by Max Mikulecky


In Graphic Design Tags KU Design Week, Photo Booth
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Paper-Workshop.jpg

Paper Engineering Workshop

February 28, 2014

This morning I attended another KU Design Week event, a paper engineering workshop led by Matthew Hawkins. After hearing his journey to becoming a freelance paper engineer, we each created a Jayhawk with a template Matthew provided. The end result was rather adorable, and I have a new appreciation for what goes into creating paper structures. It is always inspiring to hear how creative individuals find success doing what they love. 

Paper-Workshop.jpg

In Graphic Design Tags KU Design Week, Paper Engineering, Matthew Hawkins
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Drop-Cap-2.jpg

Drop Cap Battle

February 26, 2014

Tonight I was able to participate in KU Design Week's Drop Cap Battle. Led by the lovely Amber Goodvin, two people were each assigned the same letter and had to create competing drop caps in one hour. Below is the letter G I created, and I will soon receive a copy of a zine featuring every letterform created at the workshop!

DROP-CAP.jpg

In Typography, Graphic Design Tags Drop Cap, Letterforms, KU Design Week
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Hi! I’m Allie Smith, a Senior Artist at Hallmark Cards with over a decade of expertise in hand lettering, design and trends translation. Outside of work, you can find me spending time with family and friends in Kansas City, taking copious amounts of photos, or planning my next trip. This blog is my online journal to share some of my work, travels and things that inspire me.


The 2024 Holdiay Season was a big one for Hallmark and @sheyda.abvabi and I! It was so surreal seeing our work utilized at events like the @hallmarkchannel Jingle Stop Event and at @hallmarkchristmaskc πŸŽ„πŸŽ…πŸ»πŸŽ I also have to mention @jessebme @lhale
Happy New Year from our little family to yours! 🀍


Letters Are Lovely
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Letters Are Lovely | Southern Weddings Magazine Volume 9
Letters Are Lovely | 100 Layer Cake Feature

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