#FontsMadeByWomen — Lila Symons at TypeCon2018

I’m so excited to share my friend Lila Symons’ talk from TypeCon2018! I was honored that she choose to talk about our collaboration on her font Fieldsmith as one of the #FontsMadeByWomen she has worked on during her time at Hallmark. I really am constantly inspired by the talented women I work with, including Lila!

Letters Are Lovely | #FontsMadeByWomen — Lila Symons at TypeCon2018
Recorded during TypeCon2018: Xx in Portland, Oregon A look into the typefaces created and developed by women at Hallmark. Several years ago, a graphic designer decided to make a radical change and leave New York City to design fonts for a well-known Midwestern greeting card company.

Fieldsmith Typeface Collaboration

Happy Monday! I'm excited to finally share a glimpse into the connected script typeface Fieldsmith, created by Lila Symons for Hallmark and based off of my hand lettering! The lovely Nan Sinchai used Fieldsmith on these Valentine's Day cards (now in stores!). One of the best parts about working at Hallmark is collaborating—especially with friends. While it seems a little early to start shopping for Valentine's cards, I know I will be on the lookout for these when I do get shopping!

Letters Are Lovely | Fieldsmith Typeface Collaboration
Letters Are Lovely | Fieldsmith Typeface Collaboration
Letters Are Lovely | Fieldsmith Typeface Collaboration
Letters Are Lovely | Fieldsmith Typeface Collaboration
Letters Are Lovely | Fieldsmith Typeface Collaboration
Letters Are Lovely | Fieldsmith Typeface Collaboration