Hallmark’s Creative Leadership Symposium

Letters Are Lovely | Hallmark's Creative Leadership Symposium

 

On Tuesday Hallmark hosted their Creative Leadership Symposium and invited the entire creative community to attend! The day long event was filled with amazing speakers, and I have so many notes I knew I needed a blog post to process all the amazing tidbits I scribbled down. Best of all, it took place at the beautiful Kauffman Center for the Performing Arts. Here are some takeaways from my favorite speakers:

DAYTON MOORE

Senior Vice President, Baseball Operations
General Manager, Kansas City Royals

  • You have to have a vision to win. 

  • The habits that you have off the field can lead to a broken focus.

  • We have to manage failure, and the will to win for one another must be first. You win with an undying passion for something bigger than yourself. 

  • Share the glory together, settle disputes quickly, lead with hear


GILLIAN FLYNN

Author

  • If you want to write, write. Trust in your own weird voice.

  • It is easy to follow the market, but that is not always the best route.

  • Creativity is 99% work.

  • It is important to buckle down, have discipline, and if something isn't working get rid of it. 

β€œI have no muse, if there is one she does not care for my company.”
— Gillian Flynn

MAURO PORCINI

Chief Design Officer, PepsiCo

  • The world has radically changed in the past FEW years. 

  • Brands have competition beyond their direct competition and need to be part of a two direction dialogue.

  • In this new (elevated) competitive landscape technology will touch everything. And customers are savvy, smarter and connected. 

  • People don't buy products anymore, they seek out holistic solutions, meaningful experiences, and authentic stories. 

  • People consume content at the speed of light and brands now need to become the topic of conversation, and they must earn this right. 

  • The brand experiences then becomes even more important. What will buying the product communicate about ourselves to others?

  • Products must be relevant to people's lives. Purchases are either visceral (impulse), interactive (satisfaction & loyalty), or expressive (communicate something).


Art by Amber Goodvin for Hallmark CLS

Art by Amber Goodvin for Hallmark CLS


ROB RIGGLE

Actor/Comedian/Writer/Producer/Director

  • Brevity is the soul of wit.

  • Great writers aspire to make an impact as quickly as possible.

  • Electricity is being around others who want to make others laugh.

  • Choose joy, choose happiness, choose laughter. 

  • Humor, honesty, and sincerity from those you love never goes out of style. 

  • His goal in life is to make someone happier because they came in contact with his life's work.

  • Comedy is not about overwrought perfection, it's hunting for the joy. 

β€œYou turn folded card stock into joy grenades!”
— Rob Riggle

CARLA MOORE

Vice President of Talent Acquisition, HBO

  • Live with purpose. You already posses the power to change your own life. 

  • It takes a personal transformation to make a leadership transformation.

  • Life presently. Passion is for you, purpose is for others. Purpose provides motivation.

β€œNothing will keep me from living the life I imagine.”
— Carla Moore

RAUL ALEJANDRO

Designer / Animator / Letterer / Art Director

  • You can't let your fear hold you back from the things you really want to do. 

  • Life is never quite what you expect it to be.

β€œMy work is not satisfaction from all the people I’ve proved wrong...
It’s a tribute to everyone I’ve proved right.”
— Raul Alejandro

Thanks, Hallmark, for the inspirational day!

April Around The Web

I hope you all had a lovely April! This month was much anticipated, and full of surprises and spontaneous decisions. Here are a few of my favorite finds around the web this month:

β€œBecoming yourself is really hard and confusing, and it’s a process. I was completely the eager beaver in school, I was the girl in the front of the class who was the first person to put her hand up, and it’s often not cool to be the person that puts themself out there, and I’ve often gotten teased mercilessly, but I found that ultimately if you truly pour your heart into what you believe inβ€”even if it makes you vulnerableβ€”amazing things can and will happen. ”
— Emma Watson

Personally this month I was able to spend a weekend in Lawrence with my mom and sister while Dale visited his friend in Boston. I love being back in my college town, and even got to stop in the new Wonder Fair location. I also purchased a painting this month from my mentor, Lisa Rogers, show. I can't wait to get it home! This weekend I will be reunited with my girl friends for a Bachelorette Party, which will be the perfect end to the month. I can't wait for more springtime adventures in May!


Pixie Market

I recently discovered the brand Pixie Market and immediately was drawn to their lovely silhouettes. Unfortunately, a lot of my favorite pieces on their site are currently sold out, but I am really hoping some of these come back in stock! I think bell sleeves and off the shoulder tops and dresses are here to stay for the season. Enjoy!  

Letters Are Lovely | Pixie Market Fashion Inspiration